Ducati & Burton Produce Snowboard Range
The two major sporting names have agreed to create a range of Ducati branded snowboards and matching bindings for this winter season. Featuring the Ducati design and colour schemes, with trademarks of the Ducati Monster ‘Naked’ bike model.
The snowboards will be limited edition, but it remains to be seen how much Ducati will be adding their speed and handling experience onto this range, on top of mere graphical branding. An injection of that streamlined racing speed they are so well known for would certainly not be a bad thing, and it’d be interesting to see what shapes and concepts they could bring to a board.
Initial news indicates that many of the characteristics of these snowboards will indeed be quite new, and influenced by the Motorbike brand name. A limited edition Superfly II Core, Ducati dampened sidewalls and Ducati carbon fiber inlay all bode well for their performance.
Keep your eye open for them this season, although when you say the brand names together in quick succession it sounds something strangely similar to ‘check your bank balance and weep’. Or that might just be me.
